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Communication Platform2020

Upplysa

Personalized customer communication, generated at scale.

SaaSAPICommunicationBankID
The project

Upplysa is a customer communication platform built for companies that need to send personalized, interactive messages at scale. Each customer gets their own unique web page, generated automatically from the company's data.

Overview

A company sends customer data via API, email, or FTP. Upplysa generates a unique web page for each recipient and distributes it via the customer's own channels or Quidbit's CDN. The customer receives a link, opens a page built specifically for them, and can take action. The result is reported back to the company in real time. Used by clients like Mash for invoicing and telecom operators for contract offers.

ClientQuidBit AB
Diagram showing Upplysa covering SMS, e-post, brev and telefonsamtal as customer channels

Upplysa handles the digital channels — SMS, email, letters and more

Two phones showing an SMS from Upplysa and the personalized web page it links to

Customer receives an SMS and opens their personal page

Every customer gets their own page

Most customer communication is generic. Same email, same PDF, sent to everyone. Upplysa works differently. The company provides its customer data and Upplysa generates a unique, interactive web page for each person.

The page can contain anything: an invoice, a contract offer, a form, a product deal. The customer opens it on their phone, reads what is relevant to them, and acts. BankID signing, payment, form submission — all handled on the page. The company gets the result back through the API.

Three phones showing Mash invoice flow: SMS, BankID login, and payment page with installment options

Mash invoice use case — from SMS to BankID-secured payment

APIData in via API, FTP or email
BankIDSecure signing and auth
Real-timeReporting back to client
Phone showing a personalised telecom offer with Phone 11 Pro, Spotify and 399 kr per month, with BankID accept

Telecom contract offer — personalised deal, signed with BankID

Anders at Quidbit
A
Contact

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